Measure What Matters
How Google, Bono, and the Gates Foundation Rock the World with OKRs
By John Doerr
In “Measure What Matters,” John Doerr presents a transformative framework for achieving goals through the power of Objectives and Key Results (OKRs). Drawing on his extensive experience in Silicon Valley, Doerr illustrates how this simple yet powerful tool can drive focus, alignment, and accountability within organizations. With compelling case studies from industry giants like Google, he demonstrates how measuring progress can lead to extraordinary outcomes. Whether you’re a leader seeking to inspire your team or an individual aiming for personal growth, this book equips you with the insights to turn ambitious visions into reality. Unlock your potential and learn to measure what truly matters.
John Doerr is a prominent venture capitalist and a leading advocate for the Objectives and Key Results (OKR) framework. With decades of experience in Silicon Valley, he has played a pivotal role in the success of companies like Google and Intuit. As a partner at Kleiner Perkins, Doerr has invested in groundbreaking technologies and innovative startups. His book, Measure What Matters, has become a definitive guide for organizations seeking to enhance performance and accountability through goal-setting. A sought-after speaker and thought leader, Doerr continues to inspire businesses worldwide to achieve their fullest potential.
