Tag: influence

Chip Heath and Dan Heath are acclaimed authors and thought leaders known for their expertise in communication and decision-making. Their best-selling books, including "Made to Stick" and "Switch," have garnered widespread recognition for their engaging storytelling and practical insights. The Heath brothers have been featured in major media outlets such as The New York Times and NPR, and they are sought-after speakers at conferences and organizations worldwide. With a unique ability to distill complex ideas into actionable strategies, they empower individuals and organizations to create meaningful change.

Robert B. Cialdini is a distinguished psychologist and the author of the groundbreaking book Influence: The Psychology of Persuasion, which has become a cornerstone in the fields of marketing and social psychology. Renowned for his research on the principles of persuasion, Cialdini has been featured in major media outlets such as The New York Times and NPR. He is a professor emeritus of psychology and marketing at Arizona State University and has consulted for various organizations, helping them understand the dynamics of influence in everyday interactions. His work continues to shape how we understand human behavior and decision-making.

John Lowry is a seasoned negotiation expert and corporate trainer with over two decades of experience in conflict resolution and strategic communication. He has worked with Fortune 500 companies and government agencies, helping professionals enhance their negotiation skills and achieve successful outcomes. A sought-after speaker and consultant, Lowry's insights have been featured in industry-leading publications such as Harvard Business Review and The Wall Street Journal. He is the author of Negotiation Made Simple, a practical guide that distills complex negotiation strategies into actionable steps for everyday use.