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- Career & Business, Featured, Featured Bits, Marketing & Sales, New Bits, Trending Bitsbranding, consumer behavior, digital strategy, marketingYou Can't Be Seen Until You Learn to SeeSeth GodinUnited StatesThis Is Marketing2018Seth Godin is a pioneering marketing expert, entrepreneur, and best-selling author known for his innovative ideas on marketing and leadership. With a career spanning over three decades, he has written numerous influential books, including Purple Cow and Tribes, which have reshaped the way businesses approach their audiences. Godin’s insights have been featured in major publications like The New York Times and Harvard Business Review, and he is a sought-after speaker and thought leader in the realm of digital marketing and consumer behavior. His work inspires individuals and organizations to embrace creativity and authenticity in their marketing efforts.PortfolioEnglish, Thai
- Career & Business, Marketing & Salesbranding, business, competition, marketing, strategyThe Battle for your Mind: How to be seen and heard in the overcrowded marketplaceAl Ries and Jack TroutUnited StatesPositioning1981Al Ries and Jack Trout are pioneering marketing strategists and co-authors of the influential book "Positioning: The Battle for Your Mind." With decades of experience in the field, they have shaped the way brands communicate and connect with consumers. Their groundbreaking concepts have been featured in major publications and have inspired countless marketers worldwide. Ries, a co-founder of Ries & Ries, and Trout, a former president of Trout & Partners, continue to be sought-after speakers and consultants, sharing their expertise on brand strategy and market positioning.McGraw-Hill EducationEnglish, Thai
- Career & Business, Creativity, Curated Bits, Entrepreneurship, Featured, Featured Bits, Free Bits, Marketing & Sales, New Bits, Personal Development, Personal Growth, Trending Bitsbranding, business strategy, design, innovationHow Smart Leaders Defeat ComplexityKen SegallUnited StatesThink Simple2016Ken Segall is a seasoned marketing expert and former creative director known for his influential work with Apple. As the driving force behind the iconic "Think Different" campaign, Segall has shaped the way brands connect with consumers. He is the author of several acclaimed books, including "Insanely Simple," which explores the power of simplicity in business and life. With insights featured in major publications like The New York Times and Fast Company, Segall continues to inspire entrepreneurs and marketers to embrace clarity and creativity in their endeavors.PortfolioEnglish, Thai