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- Career & Business, Communication Skills, Marketing & Sales, Personal Growthbusiness strategy, communication, conflict resolution, negotiation, psychological tacticsNegotiating As If Your Life Depended On ItChris Voss and Tahl RazUnited StatesNever Split the Difference2016Chris Voss is a former FBI hostage negotiator and the CEO of The Black Swan Group, a consulting firm that specializes in high-stakes negotiations. With over 24 years of experience in the field, Voss has transformed the art of negotiation into a science, sharing his insights through keynotes and workshops worldwide. Co-authored with Tahl Raz, his book "Never Split the Difference" has become a New York Times bestseller, praised for its practical strategies and real-world applications. Voss's unique perspective combines psychological principles with tactical negotiation techniques, making him a leading authority in the realm of effective communication and conflict resolution.Harper BusinessEnglish, Thai
- Career & Business, Featured, Featured Bits, Marketing & Sales, New Bits, Trending Bitsbranding, consumer behavior, digital strategy, marketingYou Can't Be Seen Until You Learn to SeeSeth GodinUnited StatesThis Is Marketing2018Seth Godin is a pioneering marketing expert, entrepreneur, and best-selling author known for his innovative ideas on marketing and leadership. With a career spanning over three decades, he has written numerous influential books, including Purple Cow and Tribes, which have reshaped the way businesses approach their audiences. Godin’s insights have been featured in major publications like The New York Times and Harvard Business Review, and he is a sought-after speaker and thought leader in the realm of digital marketing and consumer behavior. His work inspires individuals and organizations to embrace creativity and authenticity in their marketing efforts.PortfolioEnglish, Thai
- Career & Business, Marketing & Salesbehavioral change, communication, marketing, sticky ideas, storytellingWhy Some Ideas Survive and Others DieChip Heath and Dan HeathUnited StatesMade to Stick2007Chip Heath and Dan Heath are acclaimed authors and thought leaders in the field of communication and decision-making. Known for their best-selling book, Made to Stick, they have been featured in prominent media outlets such as The New York Times and Harvard Business Review. With a focus on how ideas can be made memorable and impactful, the Heath brothers combine academic rigor with practical insights, making their work essential for marketers, educators, and leaders alike. Their other notable titles include Switch and Decisive, both of which have garnered widespread acclaim for their innovative approaches to change and choice.Random HouseEnglish, Thai
- Career & Business, Marketing & Salesbranding, business, competition, marketing, strategyThe Battle for your Mind: How to be seen and heard in the overcrowded marketplaceAl Ries and Jack TroutUnited StatesPositioning1981Al Ries and Jack Trout are pioneering marketing strategists and co-authors of the influential book "Positioning: The Battle for Your Mind." With decades of experience in the field, they have shaped the way brands communicate and connect with consumers. Their groundbreaking concepts have been featured in major publications and have inspired countless marketers worldwide. Ries, a co-founder of Ries & Ries, and Trout, a former president of Trout & Partners, continue to be sought-after speakers and consultants, sharing their expertise on brand strategy and market positioning.McGraw-Hill EducationEnglish, Thai
- Career & Business, Entrepreneurship, Finance & Economics, Marketing & Sales, Money & Investmentsartificial intelligence, financial literacy, investing, money management, personal financeUse AI to Generate Ideas, Automate Marketing, and Build ProfitsLarry WheelerUnited StatesBuilding Your Money Machine with ChatGPT2024Larry Wheeler is a financial strategist and technology enthusiast with over a decade of experience in personal finance and investment. As a sought-after speaker and consultant, he has been featured in leading financial publications such as Investopedia and The Motley Fool. Larry is the author of the acclaimed book, Building Your Money Machine with ChatGPT, where he combines cutting-edge AI technology with practical financial advice to empower readers in their wealth-building journey. His innovative approach has made him a trusted voice in the intersection of finance and technology.Independently publishedEnglish, Thai
- Career & Business, Entrepreneurship, Marketing & Salesbusiness strategy, growth hacking, marketing, small businessA 6-Part Strategy to Help Your Business Take OffDonald MillerUnited StatesHow to Grow Your Small Business2023Donald Miller is a best-selling author and renowned business consultant, celebrated for his expertise in storytelling and marketing strategies. As the CEO of StoryBrand, he has helped thousands of businesses clarify their messaging and connect with customers effectively. Miller's insights have been featured in major publications such as The New York Times and Forbes. His previous works, including Building a StoryBrand, have transformed the way entrepreneurs approach their marketing efforts, making him a sought-after speaker and thought leader in the world of small business growth.HarperCollins LeadershipEnglish, Thai
- Career & Business, Management & Leadership, Marketing & Salesbusiness, innovation, leadership, marketing, strategyMake Better PlansSeth GodinUnited StatesThis Is Strategy2023Seth Godin is a pioneering marketing expert, entrepreneur, and best-selling author known for his innovative ideas on business and leadership. With over 20 books to his name, including the acclaimed "Purple Cow" and "The Dip," Godin has transformed the way we think about marketing in the digital age. His insights have been featured in major publications such as The New York Times and Harvard Business Review. As the founder of the altMBA and a sought-after speaker, he inspires individuals and organizations to embrace change and harness the power of creativity in their strategies.PortfolioEnglish, Thai
- Career & Business, Economics, Entrepreneurship, Finance & Economics, Marketing & Sales, Money & Investmentsaccounting, business, cashflow, financeTransform Your Business From a Cash-Eating Monster to a Money-Making MachineMike MichalowiczUnited StatesProfit First2017Mike Michalowicz is a dynamic entrepreneur and bestselling author known for his innovative approach to business finance. As the founder of multiple successful companies, he has dedicated his career to helping small businesses thrive. His book, Profit First, has transformed the way entrepreneurs view profitability, earning acclaim from industry leaders and being featured in major publications like The Wall Street Journal and Inc. Magazine. With a passion for empowering others, Michalowicz continues to share his expertise through speaking engagements and workshops, making financial success accessible to all.Per Capita PublishingEnglish, Thai
- Career & Business, Creativity, Curated Bits, Entrepreneurship, Featured, Featured Bits, Free Bits, Marketing & Sales, New Bits, Personal Development, Personal Growth, Trending Bitsbranding, business strategy, design, innovationHow Smart Leaders Defeat ComplexityKen SegallUnited StatesThink Simple2016Ken Segall is a seasoned marketing expert and former creative director known for his influential work with Apple. As the driving force behind the iconic "Think Different" campaign, Segall has shaped the way brands connect with consumers. He is the author of several acclaimed books, including "Insanely Simple," which explores the power of simplicity in business and life. With insights featured in major publications like The New York Times and Fast Company, Segall continues to inspire entrepreneurs and marketers to embrace clarity and creativity in their endeavors.PortfolioEnglish, Thai
- Career & Business, Communication Skills, Curated Bits, Entrepreneurship, Featured, Featured Bits, Free Bits, Marketing & Sales, Motivation & Inspiration, New Bits, Personal Growth, Trending Bitsconsumer behavior, marketing strategies, neuroscience, persuasion, salesProven Strategies to Make Your Pitch, Influence Decisions, and Close the DealDavid HoffeldUnited StatesThe Science of Selling2016David Hoffeld is a leading sales strategist and the CEO of Hoffeld Group, a research-based sales training company. With a background in psychology and neuroscience, he has developed innovative approaches to selling that are grounded in scientific principles. Hoffeld's insights have been featured in major publications such as Forbes, Harvard Business Review, and Inc. Magazine. He is the author of the best-selling book *The Science of Selling*, which has transformed the way sales professionals understand and engage with their clients, making him a sought-after speaker and consultant in the field of sales.Per Capita PublishingEnglish, Thai
- Career & Business, Career Development, Communication Skills, Curated Bits, Featured, Featured Bits, Free Bits, Marketing & Sales, New Bits, Personal Growth, Self-Growth, Trending Bitscommunication, cultural differences, human behavior, sociologyHow to Use the Art of Selling to Win at WorkCindy McGovernUnited StatesEvery Job Is a Sales Job2019Cindy McGovern is a seasoned business strategist and leadership consultant, recognized for her expertise in sales and organizational development. As the founder of a successful consulting firm, she has helped numerous companies enhance their sales strategies and cultivate high-performing teams. McGovern is a sought-after speaker and has contributed to leading publications such as Harvard Business Review and Forbes. Her book, Every Job Is a Sales Job, empowers professionals across all industries to embrace a sales mindset, making her a pivotal voice in the intersection of career development and business success.Harper BusinessEnglish, Thai